Initiativ Nya Grey Ogilvy Ingo AB is an advertising agency based in Stockholm. The agency is involved in a range of services that extend beyond traditional advertising. It offers moving order services, indicating a focus on logistical solutions. Additionally, the agency collaborates with Foodpanda to facilitate food delivery, showcasing its engagement in the food service industry.
The agency also emphasizes lifestyle and culinary experiences, partnering with various brands to enhance these offerings. Notably, it collaborates with Activision to create content related to World of Warcraft, reflecting its involvement in the gaming sector. Furthermore, Initiativ Nya Grey Ogilvy Ingo AB has partnerships with IKEA for home furnishings and promotes a variety of food products, including Marabou chocolate and popular fast food items like the Whopper from Burger King. These collaborations highlight the agency's diverse approach to advertising and brand engagement.