Optikbranschen is an industry organization based in Stockholm that serves retailers, suppliers, and licensed opticians within the optical sector. The organization is dedicated to promoting quality standards and ensuring that regular eye examinations are a priority in the industry. It provides a certification portal called Optimera, which facilitates the certification process for professionals in the field.
In addition to certification, Optikbranschen offers various resources to assist members with procurement considerations and hosts quality courses aimed at professional development. The organization also publishes a newsletter that keeps members informed about the latest updates and trends within the optical industry. By fostering collaboration among its members, Optikbranschen promotes best practices and standards in optometry, contributing to the overall advancement of the field.