Interactive Institute Uppsala is an organization that specializes in experience design and interaction design. It focuses on the development of digital products, services, and environments, employing a research-driven approach to address various design challenges. The institute emphasizes cognitive ergonomics, aiming to improve interaction and enhance user experience and usability through thorough user studies.
The organization is committed to accessibility, striving to create inclusive solutions that cater to a diverse range of users. By offering insights into behavior and behavior change, Interactive Institute Uppsala seeks to contribute to societal transformation through thoughtful design. Collaborations with experts such as Greta Wimander and Lisa Jonsson further enrich its expertise and capabilities in the field.