Picapoint AB is a consulting firm based in Västerås that specializes in simplifying advertising processes for media houses in Sweden. The company offers a range of services aimed at enhancing the efficiency of advertising operations. One of its key offerings is the management of advertising materials, which helps streamline the workflow for clients in the media sector.
A notable feature of Picapoint AB is its rental system known as Picaflow. This system is designed to reduce traffic time by half, facilitating more efficient remote advertising traffic solutions. Additionally, Picaflow includes tools such as Picaflow Material and Picaflow Flatplan, which support effective planning and organization of advertising campaigns. Through these services, Picapoint AB aims to improve the overall effectiveness of advertising operations for its clients.