Bunchery by Blomrum is a florist based in Göteborg, specializing in cut flowers and offering a straightforward shopping experience. The business focuses on providing bulk flowers at competitive prices, making floral arrangements accessible to a wider audience. Their product range includes a variety of popular flower bundles and seasonal selections, such as Amaryllis, catering to diverse customer preferences.
In addition to their stand-alone stores located in Göteborg and Stockholm, Bunchery by Blomrum has established shop-in-shop collaborations with H&M Home across Europe and Sweden. This approach allows them to reach a broader customer base while maintaining a focus on quality blooms. The florist also offers unique floral arrangements, including options featuring Eucalyptus, further enhancing their selection.