JUSU, also known as Fruconn, is a grocery store located in Göteborg that specializes in the import and distribution of high-quality Japanese products. The store caters primarily to restaurants, catering companies, and event firms, but also offers products for private individuals. This dual focus allows a wide range of customers to access authentic Japanese culinary items.
The store is particularly noted for its selection of premium Japanese seasonings and handcrafted products sourced directly from Japan. Among its offerings are various selected rice varieties, including Koshihikari, Nanatsuboshi, and Yumepirika, which are known for their quality and flavor. JUSU aims to inspire interest in Japanese cuisine by providing authentic products that emphasize quality and authenticity.