Can a business be removed from the catalogue?

This is a common question from business owners. The short answer: as a rule we do not remove operating businesses, but there are exceptions where personal data is concerned.

Why is the business listed?

SverigesForetagsGuide is a reference service. We show publicly available information about businesses, such as name, address, phone and opening hours. We process it on the basis of legitimate interest under the General Data Protection Regulation (GDPR). Read more in Why is my business already in the catalogue?.

When do we not remove a business?

• when the business simply does not want reviews, including negative ones
• when someone pays for a listing or a review to disappear
• when a competitor asks us to remove another business

When can information be removed?

• If you are a sole trader or another private person shown in the catalogue, you can object to the processing (GDPR Article 21). We assess each request individually.
• If the listing contains personal data, for example a contact person's name, you can ask for it to be deleted or anonymised. As a starting point, we respect an objection to personal data being shown in a public listing.
• If the business has closed, see The business has closed or moved: what to do.

How to make a request

1. Write to [email protected].
2. Paste the link to the listing on SverigesForetagsGuide.
3. Tell us who you are and which information it concerns.
4. Explain why you want the information removed.

We reply within 30 days. If you are not satisfied with our reply, you can complain to the Swedish Authority for Privacy Protection (IMY).

If you only want to change something in the listing, it is usually easier to correct it with the Report an error form. More about how we handle personal data: How we handle personal data and our Privacy Policy.

Related

• Why is my business already in the catalogue?
• The business has closed or moved: what to do
• How we handle personal data
• Privacy Policy
• Terms of Use

Sources

• General Data Protection Regulation, Regulation (EU) 2016/679, GDPR (eur-lex.europa.eu)
• Swedish Data Protection Act, lag (2018:218), in Swedish (riksdagen.se)
• Swedish Authority for Privacy Protection (IMY): right to object, in Swedish (imy.se)